Wednesday, January 31, 2018
Nearly 400 Wisconsin schools join voucher programs
Kentucky high school adds new security rules after shooting
Education commissioner: Budget cuts will hit schools hard
Senate votes to override veto on school funding measure
Michigan district changes following religious complaints
Michigan sees shortage of high school officials, referees
New Mexico bill wants students to have post-high school plan
Science class attempt to cook calamari evacuates school
Oklahoma City school superintendent's resignation accepted
New Kansas governor faces skeptical lawmakers, schools fight
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Tuesday, January 30, 2018
Top 10 Lending ICOs This Month | Internal Exchange vs External Exchange | ICO Coin Count Explained
In This Video We Review Our Top 10 Lending ICO Platforms, The Difference Between The Internal Exchange vs External Exchange & Why Both Are Vital For Us As Investors, and ICO Coin Count Amounts Broken Down So That You Know How To Better Pick Your Future ICO's! Check out our free Telegram chat for more up to date info. https://goo.gl/Ci8JWK Make money with bitcoin and cryptocurrency with Bitcoin Networker! http://ift.tt/2yGaLwP Get all the tools, training, and information you'll need to maximize your passive income opportunities in cryptocurrency when you join Bitcoin Networker today. Following the PIBTAC-V method of ICO investing, we are able to isolate a specific niche cryptocurrency that typically 3x - 20x in just 60 days, plus they pay out daily dividends just like "preferred stocks"! These daily dividends are making our members very wealthy while creating long term passive income! Below are some of the opportunities we have available. http://ift.tt/2ATZO0I http://ift.tt/2mkq2Qp http://ift.tt/2rdeGTq If you are new to crypto and bitcoin and would like to get more information on what the two are, you can get some great info for free at http://ift.tt/2goZevF Coinbase - http://ift.tt/2DgEnEI Binance - https://goo.gl/R9P1tM Check and like our Facebook page here... we stay posting great content http://ift.tt/2yAMgFT Subscribe to our YouTube channel here https://www.youtube.com/channel/UCV84ypzVsKeaEeX1H4WZLEg Make sure to hit the notification bell to the right of the subscribe button to make sure you get all of our updates as we will always provide our team with the latest crypto content available. https://www.youtube.com/watch?v=KSmvTy_YITM
Monday, January 29, 2018
Bitfinite Coin (BFC) | Bitfintite ICO & Exchange Will Moon...This Is Why | New 5k Bitfinite Loan
Bitfinite Coin is poised to launch their own exchange and that will moon the coin making it an extremely successful ICO! Check out their new site https://goo.gl/JNm4ry and join the Bitfintite exchange launch today! https://youtu.be/p1hP5jjkNhk Bitfininite is an open source all in one peer to peer decentralized crypto community developed to provide several investment opportunities where it is entirely possible to fine the independence we all desire. Bitfinite Coin (BFC), the alt coin for the Bitfinite crypto community will provide immense value to holders. Continuous investment in R&D ensures that coin value remains at peak prosperity. Make money with bitcoin and cryptocurrency with Bitcoin Networker! http://ift.tt/2yGaLwP Get all the tools, training, and information you'll need to maximize your passive income opportunities in cryptocurrency when you join Bitcoin Networker today. Following the PIBTAC-V method of ICO investing, we are able to isolate a specific niche cryptocurrency that typically 3x - 20x in just 60 days, plus they pay out daily dividends just like "preferred stocks"! These daily dividends are making our members very wealthy while creating long term passive income! Below are some of the opportunities we have available. http://ift.tt/2mkq2Qp http://ift.tt/2rdeGTq http://ift.tt/2ARGwsJ If you are new to crypto and bitcoin and would like to get more information on what the two are, you can get some great info for free at http://ift.tt/2goZevF Check and like our Facebook page here... we stay posting great content http://ift.tt/2yAMgFT Subscribe to our YouTube channel here https://www.youtube.com/channel/UCV84ypzVsKeaEeX1H4WZLEg Make sure to hit the notification bell to the right of the subscribe button to make sure you get all of our updates as we will always provide our team with the latest crypto content available. https://www.youtube.com/watch?v=p1hP5jjkNhk
Sunday, January 28, 2018
Explore Data Privacy Day Resources and Raise Your Students’ Awareness
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Academics and Technology Tweet Compilation, w/e 01-27-18
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Wednesday, January 24, 2018
How Technology is Helping Us Preserve and Share Historical Documents
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Monday, January 22, 2018
PagareX ICO Live Coin Buy | Did You Double Your Investment In 48 Hours Too?
PagareX ICO Live Coin Buy! Get your Pagarex Coins during the ICO http://ift.tt/2mkq2Qp you increase your chances of a huge ROI when you buy during the ICO phase and allow the coin to appreciate in value. Make money with bitcoin and cryptocurrency with Bitcoin Networker! http://ift.tt/2yGaLwP Get all the tools, training, and information you'll need to maximize your passive income opportunities in cryptocurrency when you join Bitcoin Networker today. Following the PIBTAC-V method of ICO investing, we are able to isolate a specific niche cryptocurrency that typically 3x - 20x in just 60 days, plus they pay out daily dividends just like "preferred stocks"! These daily dividends are making our members very wealthy while creating long term passive income! Below are some of the opportunities we have available. http://ift.tt/2mkr2nE http://ift.tt/2Ee9Nv5 http://ift.tt/2rdeGTq If you are new to crypto and bitcoin and would like to get more information on what the two are, you can get some great info for free at http://ift.tt/2goZevF Check and like our Facebook page here... we stay posting great content http://ift.tt/2yAMgFT Subscribe to our YouTube channel here https://www.youtube.com/channel/UCV84ypzVsKeaEeX1H4WZLEg Make sure to hit the notification bell to the right of the subscribe button to make sure you get all of our updates as we will always provide our team with the latest crypto content available. https://www.youtube.com/watch?v=4wZiTcImX6Q
Pagarex (PGX) ICO Review Part 3 | PagarX Review of the ICO Launching Tomorrow
Pagarex ICO Review! This is Part 3 of our PagarX Review of their ICO launching tomorrow. You can get your bonuses by jumping on board here http://ift.tt/2mkq2Qp PagareX - The Community Coin A highly profitable, global cryptocurrency ecosystem that doesn’t rely on banks or financial institutions. PagareX puts you at the centre of the currency and allows you to invest in it in multiple different ways. Financially independent is what we want you to be with PagareX. 19846 Members already joined PagareX! About (PGX) Cryptocurrencies have already changed the world over the past few years, but here at PagareX, we want to evolve things even more. While it’s true that many cryptocurrencies incorporate blockchain technology, several of them don’t use it to the best of its abilities. However, it’s the PagareX vision that investors have total control over their finances. This is able to occur because it works as part of a peer-to-peer community. Therefore, it’s a totally decentralised cryptocurrency ecosystem. Without banks or financial institutions involving themselves, all PagareX users have financial freedom. This also provides a much safer way of investing. Due to the decentralised system, identity theft and other fiat currency problems aren’t an issue. PagareX coin holders will be able to make investments with such in a number of different ways, thereby increasing the value of the coins that they hold. These investment opportunities include Mining, Lending, Trading and Staking. The value of all cryptocurrencies is generally something that is determined by numerous factors. This includes supply and demand, perception and of course, factors of the economy. Because of this, PagareX coins and the blockchain market have extensive room to grow in a significant way. The sooner you invest, the lower the price of the coin, and then you’re simply able to watch it rise in value. To put it simply, PagareX is a self-regulated financial system, which is able to provide multiple investment opportunities and financial independence to investors. This all takes place within the PagareX community, containing peers who are like-minded and able to push the PagareX brand to become the number one cryptocurrency around the world in the upcoming years. Make money with bitcoin and cryptocurrency with Bitcoin Networker! http://ift.tt/2yGaLwP Get all the tools, training, and information you'll need to maximize your passive income opportunities in cryptocurrency when you join Bitcoin Networker today. Following the PIBTAC-V method of ICO investing, we are able to isolate a specific niche cryptocurrency that typically 3x - 20x in just 60 days, plus they pay out daily dividends just like "preferred stocks"! These daily dividends are making our members very wealthy while creating long term passive income! Below are some of the opportunities we have available. http://ift.tt/2mkr2nE http://ift.tt/2Ee9Nv5 http://ift.tt/2rdeGTq If you are new to crypto and bitcoin and would like to get more information on what the two are, you can get some great info for free at http://ift.tt/2goZevF Check and like our Facebook page here... we stay posting great content http://ift.tt/2yAMgFT Subscribe to our YouTube channel here https://www.youtube.com/channel/UCV84ypzVsKeaEeX1H4WZLEg Make sure to hit the notification bell to the right of the subscribe button to make sure you get all of our updates as we will always provide our team with the latest crypto content available. https://www.youtube.com/watch?v=4pQr4CiRmxQ
100 Years of “New Technologies”: Teaching a Foreign Language with Technology from 1918 to 2018
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Sunday, January 21, 2018
Teaching and Technology Tweet Recap, we 01-20-18
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Friday, January 19, 2018
Baker seeks $15M for schools educating hurricane victims
Christa McAuliffe's lost lessons finally taught in space
Another arrest made in Mora schools forgery scandal
Giant e-school closure means abrupt change for students
Data breach at testing vendor Questar exposes 52 NY students
Texas special education fix calls for more staff, training
Ever-changing grade system for public schools in flux again
Michigan House votes to let charters get regional taxes
Illinois school officials seek double state education aid
More changes ahead for grading public schools
Thursday, January 18, 2018
Draper- vs. Carnegie-Style Education Marketing
Confident, handsome, successful—everyone wants to be Don Draper. But Mad Men-style advertising won’t get you education marketing success long-term.
Not only is Don Draper a fictional character, but he’s also a fictional character meant to represent a mythical, unattainable lifestyle. The overarching story of seven seasons of Mad Men preaches the moral lesson that trying to attain the Don Draper way of doing this is pure folly.
But that doesn’t keep us marketers from trying! Here are some examples (Hope you like the following alliteration):
Marketers Mimicking Mad Men Marketing
- Advertising. Using mass communication channels to get your brand message in front of as many eyes as possible, even though the majority of them are not your target audience.
- Promotion. Spending all your time on cool ways to promote the product and almost no time on the needs, desires, and questions of the target audience.
- Publicity. Relying entirely on the passing popularity and credibility of personalities, fads, and trends instead of the core benefits of your school and timeless strategies to build your brand following.
- Hype. Exaggerating results, benefits, and features instead of living out your brand with authenticity.
All of these flaws in the Don Draper character made him successful for 1960’s product advertising. But in today’s world where a quick look at our mobile device can show us the truth about any brand’s message, these kinds of disingenuous tactics simply do not work.
So what approach does work for education marketing?
Introducing Carnegie Style MarketingAmerican author and thought leader Dale Carnegie had a completely different style of selling the brands he represented. As shown in his most famous work, How to Win Friends and Influence People, he took almost the complete opposite approach to marketing and sales.
- Friend-raising. Being more interested in your audience’s problems, desires, and preferencesover your own.
- Informing. Focusing more on solutions than sales by giving your target audience answers to their questions in evergreen and temporary content.
- Conversation. Having a two-way conversation with your audience instead of blasting out an endless, org-centric monologue.
- Influence. Building loyalty through consistently solving your audience’s problems rather than demanding that they listen to you.
- Caring. Starting all your messaging and program development with the student/donor/parent/alumnus in mind instead of all of your organizational needs.
While Don Draper might be all the rage, he’s got some serious disadvantages, which I’m sure you can see in my comparison above. But I’ve still got two more BIG problems with Mad Men-style marketing that I think I should mention.
The Problem with DonDon is Really. Really. EXPENSIVE.
TV spots. Ads in national publications. Billboards at strategic urban locations. All of these types of traditional advertising come with a hefty price tag.
Don’t take my word for it. Just try and put your video ad on national TV. More than likely, you’ll end up spending more than Don did on his lavish lifestyle.
Don answers to no one.
Traditional, mass media channels can get you in front of lots of people. But they can’t tell you exactly how many. More than that, they can’t tell you how many people signed up for a campus visit because they saw your ad.
On the other hand, inbound marketing techniques (like content marketing) offer numerous technologies that track your audience’s engagement so that you can accurately measure the effectiveness of your marketing efforts.
Carnegie Wins Out in the EndDale Carnegie might not have worn his suit as well as Don Draper, but at the very least, he was real. And his approach to marketing and sales works!
So beware of flashy marketing trends that overpromise and underdeliver.
Stick with proven marketing practices that require hard work, humility, and a servant attitude.
Do your education marketing “Carnegie style.”
Don’t see how you can make the switch from mass media style channels that are costing your school a fortune while offering little in return? Get ahold of us for a free consultation to see how we can help you build your educational brand and hit your marketing goals.
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http://ift.tt/2BdbZklWednesday, January 17, 2018
Threat of e-school closure adds to adversity for students
Ed-Tech Company Clever to Help Schools Track Tech Usage—For a Cost
Report: Students allowed to graduate with extreme absences
Teacher fired after immigration argument with student
Prosecutor: Former CFO took $450K from SC county schools
DeVos signs off on Maryland education plan opposed by Hogan
No rules for California home schools, where 13 found captive
Schools close, shelters aid homeless as cold snap hits Texas
Griffin, Clippers help LA schoolchildren with vision issues
Kentucky governor proposes spending cuts of 6.25 percent
How to Conduct a Live Class from WizIQ Virtual Classroom
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Tuesday, January 16, 2018
K-12 a Key Topic for State Legislators as Sessions Gavel to a Start
Thousands of students in Texas get day off in frigid weather
Consultants recommend more money for Wyoming K-12 schools
Dallas man backs urban boarding to help children in poverty
Tucson District Kept Secret 'Do Not Hire' Blacklist of Teachers and Staff
Lawmakers eye school security measures
Some criticize fast track for education funding revision
Montana's funding for preschool programs coming to an end
Michigan teachers union endorses Whitmer for governor
Cleveland teenagers train to become future police officers
Saturday, January 13, 2018
Arisebank – The Most Popular Bank
Arisebank – What is Arisebank
BitShares is seeking to drastically improve the method by which the world does business, by developing a decentralized environment that’s efficient and fair. BitShares has a wise coin known as the HERO that’s worth about $164. As BitShares becomes increasingly more popular, the endowment will use that growth to address a number of the world’s most significant problems.
AriseBank does not raise any sort of red flag and it appears like quite a legit company in which you are able to trust. Due to this, it actually looks like AriseBank can be a good investment, especially in the event you intend on using their banking services later on. Throughout that moment, by coincidence, Arisebank was in the procedure for doing the deal explained in the headline. Although AriseBank has yet to name the banks they’re acquiring, they’ve recently announced they will supply the names.
The Unexposed Secret of Arisebank
When it’s an alternate means to store value, a new way of exchange, a means to make investments online, or a way to make innovative computer applications, is all up to every person to decide. Payments are complete instantly through the Blockchain that can be verified by anybody.
What to Expect From Arisebank?
To cover the AEX tokens, you are going to be in a position to utilize BTC, ETH, LTC, Paypal and charge cards. Gold and Silver may be used as legal tender in many states in america, and other nations around the world.
The suite of services offered by AriseBank is unrivaled in the business. Now, it’s a profit center where people frequently are charged to receive their money.
Want to Know More About Arisebank?
Everyone involved with the financial aspects of a company can easily learn how to operate QuickBooks whether a degreed accountant or a bookkeeper. One of the greatest sections of this project is that it’s a collaborative work. Additionally, there are many courses on the internet to learn to use QuickBooks for numerous varieties of businesses.
Owners of accounts are accepted by the service which verifies them. If you’re interested in this company, go for it, it resembles a complete good investment. The business promises a degree of anonymity you will not locate in any conventional bank and the practicality of cryptocurrency banking features. Actually, businesses have been required to close their doors due to the dearth of an appropriate consultant or due to how the consultant was not correctly utilized. New Business is intended to provide tools to be a well-run organization. The business is still fighting to bring cryptocurrency to the normal consumer.
Unfortunately, the rebuilding procedure is slow and pricey. It might be one of the most exhaustive programs available on the market and has been hailed as the number one accounting software for smaller businesses. In the event the community support that appears to exist for AriseBank continues, crypto folk that prefer to stay anonymous in their crypto-to-crypto trading might have an extremely secure and decentralized platform to use. It now has the complete financial capabilities of conventional banking.
http://ift.tt/2AXMcfOFriday, January 12, 2018
“If This Then That” as a Teaching and Learning Aid?
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Thursday, January 11, 2018
Twelve Profitable Reasons You Should Recommit to Content Marketing this Year
Whatever resolutions you have for the new year, make sure one of them is a recommitment to content marketing for your education institution.
Content marketing is an inbound marketing strategy that attracts and moves prospective students (or donors!) through your admissions pipeline using content you create that informs or entertains your target audiences.
Essentially, you become a media creator that produces consistent, quality content your audience wants to consume in the form of blogs, newsletters, magazines, videos, infographics, and more.
Perhaps you’ve already tried content marketing in the past, but slow results, various urgent priorities, or even boredom got in the way. Or, maybe you’ve never tried it, thinking it’s just a fad.
The delivery methods may have changed, but this tried and true marketing technique has been around since the 19th century—and because it works so well, it’s not going away.
Whatever the reason… if you fell off the wagon, it’s time to recommit to a content marketing strategy.
1. Content marketing builds your brand.Consistent, quality content that keeps your audience engaged is the most efficient and long-lasting way to build your school’s brand. Rob Norman of InspirED School Marketers describes an educational brand this way:
“The primary purpose of a brand is to have a way to consistently and compellingly describe what makes a school unique.”
Sure, a 30 second TV spot could help tell your brand’s story.
But the short-lived effect of those 30 seconds can’t hold a candle to the engagement you get when a prospective student spends 15 minutes reading your field guide on choosing the right school.
2. Content marketing gives you the biggest bang for your buck.A 30 second TV spot can cost you upwards of $200,000 easily. But you could launch a content marketing strategy and build a sizable online following for as little as $2,000—or less.
3. Content marketing reaches much farther than traditional marketing.Let’s say you buy spots in newspapers or magazines. Your exposure is limited to the geographic area and demographics of that publication’s circulation. This might be a great tactic if you’re diving deep into a local, small market for enrollment.
But what if you’re trying to cultivate donors from your alumni base who happen to live all over the nation (or world)? How do you reach them without breaking the bank?
Content marketing, my friend.
4. Content marketing drives traffic.At its core, great content answers the many questions your audience has. In fact, the primary reason they’re surfing the Internet is to find answers to unspoken questions. If you create enough content that keeps answering their questions, you’ll always have steady, healthy traffic coming to your site.
5. Content marketing is recyclable.The idea you used to create one blog post can be re-created as an infographic to post on Pinterest, a video for YouTube, a SlideDeck for LinkedIn, a podcast, or many different channels. The inherent efficiency in content marketing is one of the many reasons it yields a tremendous return on investment.
6. Content marketing is discoverable.Everyone wants to rank high in search engine results, but it’s just not possible for every page on your site to achieve the coveted spots at the top of search engine results. To increase traffic, you’ve got to make yourself discoverable in more places than search engines. Using such techniques as #hashtags in your content, you can bring eyes to you on numerous social media platforms.
7. Content marketing uncovers hidden prospects.Education marketers face an enormous challenge: Where are the potential students I should be talking to and how do I get my messages to them?
You can’t be everywhere at once—and no school can afford to send recruitment officers to every place where prospective students can be found. Eventually, to keep your admissions pipeline healthy, you have to get prospects to self-identify. You have to get them to come to you.
Through the years, content marketing has proved an effective way to generate new leads by attracting hidden, even anonymous, prospects.
8. Content marketing is shareable.Growing awareness of your brand is a tough job—but not if people are sharing your content with their friends. Friends and family can’t share the TV spot they saw last night with their friends today, but they can easily share your Facebook video.
9. Content marketing increases your marketing assets.You could be on Facebook, Instagram, and Twitter all day trying to engage your audience, but whatever you post is the property of the platform you’re on, and they can disappear at any moment.
Content such as your blog posts, videos hosted on your website, and pictures in your newsletters are your school’s media assets forever, and they can be reused for future projects.
10. Content marketing improves your site’s SEO.What’s the surest way to improve your search engine rankings? Consistently post quality content on your website. Search engines, like Google, favor sites that are frequently updated and that feature in-depth content.
11. Content marketing is multichannel.Traditional educational marketing offers a single channel for every campaign. But one piece of content can be implemented across a plethora of channels, even routine admissions communications, to get in front of more eyes.
12. Content marketing is measurable.Do you know how many people called your enrollment office because they saw your billboard? How many people are signing up for a campus tour because they saw your television commercial?
Measuring results is tricky with traditional marketing. But with content marketing via digital channels, you can accurately gauge your marketing results.
There’s No Better TimeIf your content marketing efforts have stalled, or you just gave up on them for a while, there’s no better time to get back in the game and begin experiencing the benefits of content marketing than right now.
But whatever you do, know that you’re not alone! We’re here to help you get your content marketing strategy off the ground producing the results you need.
So if you’re ready, get ahold of us! The first consultation is free—and there’s absolutely no obligation.
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http://ift.tt/2msq6xEOfficial: School named for Ben Carson an affront to Detroit
Brown's final budget plan proposes $132 billion in spending
Survey: Bullying among reasons students pick virtual schools
Death threats cause lockdown after teacher handcuffed
Ohio board favors extending flexibility in graduation rules
Wednesday, January 10, 2018
Detroit education board changes school naming policy
Deaths threats cause lockdown after teacher handcuffed video
Survey: Bullying leads students to enroll in virtual schools
Little Rock Nine member writes book detailing experience
Nebraska nonprofit seeks school concussion injury policy
Cold snap exposes cracks in upkeep of timeworn schools
Kansas governor counting on growth to cover extra school aid
Kentucky public school bible course may violate Constitution
New Mexico raises bar for school funding
Oregon parents sue school district over girl's back injury
Sunday, January 7, 2018
Academic and Technology Tweet Roll Up, w/e 01-06-18
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Thursday, January 4, 2018
How a 1952 Postcard Can Help You Get Started in Content Marketing
A postcard from 1952 has helped me communicate the essence of content marketing to my clients. Will you dare to go against the current in your own marketing?
When I was eight, my great uncle Ralph gave me his collection of travel postcards. During the 30’s, 40’s and 50’s, he and my great aunt Dot traveled across the United States by car. I have enjoyed these cards and the window of time they represent.
These cards were used to market the businesses and locations to a growing consumer base. Most of the postcards showed color photos of the modern motels and travel stops. They are promotional works of art.
I found one that did more.
The Canary Cottage Cafe from Oskaloosa, Iowa is different from the others. Most of the postcards only show off the location and list the features or facts. Canary Cottage Cafe has information as well:
- Information: Location
“207 High Avenue East, in Oskaloosa, Iowa.“ - Information: Hours
“Breakfast, lunch and dinner served, except Monday. Closed the first two weeks of August.” - Information: Directions
“Turn off U.S. 63 and State Highway 92 at Green’s Ford Garage and go one block south and one-half block west.”
But the Canary Cottage Cafe has more. It has content marketing.
While others provided the usual promotion, Canary Cottage Cafe added extra content. They provided a recipe for their chocolate fudge cake and fudge frosting.
- Content Marketing: The added content was useful.
- Content Marketing: The content was unique–something only available from the Canary Cottage Cafe.
- Content Marketing: It was memorable, designed to create an emotional tie to the restaurant.
- Content Marketing: It was “evergreen” – it would never become out of date or worthless.
- Content Marketing: The content was valuable. The cards were certainly kept and referenced.
Most postcards were valued for the message on the back. The Canary Cottage Cafe postcards had intrinsic value from the fact they were helpful. They had valuable content.
Does your organization use content to promote or add value for the reader?
Do you use your content to show the “me too” facts about your organization or help your prospects?
Are you more Dale Carnegie or Mad Men when it comes to engaging your prospects?
Canary Cottage Cafe did phenomenal content marketing in 1952. Their chocolate fudge cake recipe took extra effort and a risk, but paid off. We are still talking about their content marketing even while they are gone, replaced by the Office Center.
Looking for creative ideas for your content marketing? Contact us today.
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